How To Drive Targeted Traffic to Your Website

By Cynthia Minnaar in Website Traffic

You will need visitors to your site that are looking for exactly what you are offering, which is known as targeted traffic. Here are ten proven ways you can drive quality traffic to your affiliate marketing business site and increase your online income:

1. Articles

Well-written, informative how-to articles are proven traffic baits for affiliate marketing business sites. Use the resource box to provide additional links and include links in the content body to similar or additional information that can only be read on your site.

2. Email campaigns

Email campaigns, used carefully, can easily drive targeted traffic to your affiliate marketing business site. By providing highly relevant and valuable information in the body of the email message and then offering a link that will take the recipients to your site.

You can provide the full content in the email message and then offer a link inviting the recipient to view more similar write-ups on your site. Or give only a portion of the content in the email and offer the rest on your affiliate marketing site. A link in your signature should also be provided.

3. Blogs

Apart from your affiliate marketing site, use a blog to keep in touch with prospective customers and members. Blogs are considerably more personal and lighter in tone than most affiliate business sites and they can be a great source of information, news, advice and tips from you to your prospects. Include a link from your blog to your affiliate marketing site. Allow comments too so your visitors can interact with you.

4. Ezines and Newsletters

Information is what people are searching for on the internet. By using proven methods to drive targeted traffic to your affiliate marketing business and offering a free ezine or newsletter about the subjects your visitors are interested in, will result in many visitors opting-in to receive your information.

Offer your visitors free bonuses such as eBooks for signing up to your free newsletter. Either use a separate landing page to handle the subscription process or have the subscription box placed above the fold on your website where it is clearly visible.

5. Discussion boards and forums

You can encourage other members to react and send you a reply by leaving useful and thought-provoking comments on discussion boards and forums. This will enable you to build a networking relationship from here. Be sure to sign with a link back to your affiliate marketing business website.

6. Social bookmarking sites

You will find that these sites are a rich source of targeted traffic that you can drive to your affiliate marketing business site. Your market demographics are also easier to define so sending out invitations to potential leads and members is much simpler.

7. Guest blogging

By becoming a guest blogger you could drive another blog’s captured traffic to your affiliate site. The site’s readership will find you interesting enough to follow you to your own site if you can write well and can offer unique and useful content.

8. Host a contest

Locate your target market and then promote a contest through ads or e-mails. All details must be found on your affiliate marketing website so you can drive traffic there. Registration must also be performed on one of your landing pages. Just make sure to offer prizes that visitors who will be coming in will find useful.

9. Allow bookmarks on your web pages

You can drive traffic to your affiliate marketing site by allowing your readers to bookmark certain pages that contain good content. This will help promote those pages and your website to other people who might be interested in the same subjects.

10. Offer freebies!

Everybody loves a freebie! There’s nothing like a free gift to drive targeted traffic to your affiliate marketing site. It’s easy to implement and can be relatively cheap or even free. Also, you can offer these visitors an incentive to sign up for whatever campaign it is you are promoting.

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4 Easy and Proved Ways to Pull in Traffic to a New Website

By Peter D in Website Traffic

The reason so many people fail online so quickly is because they don’t get traffic, at least not enough of it.

The problem is, people end up spending money on advertising without making much (if any) profit back, or they simply spend too much time trying to get free traffic and burn themselves out.

Of course, once you’re successful you can pay someone to get you the traffic, but how do we get out of the never ending cycle of trying to get traffic without wasting time and money?

Well, I am going to start with the fundamental tasks that you should focus on first, then we’ll take it from there…

1. Directory submissions.

This can be achieved using automated submission software or can be done by hand. It’s a little dull but will result in lots of back links to your website for better visibility in the search engines. This is pay off as you add more content and back links to your site.

2. Social bookmarking.

This is about submitting links to the major Web 2.0 social bookmarking sites such as Digg, Propeller and Reddit (to name just a few). The great thing is you can use software such as socialmarker.com to make the process far easier. You can also buy inexpensive software to automate the whole process.

The benefit of social bookmarking your content is so that you gain back links from these authority sites (which is essential for being found in the search engines) but also, if you content is worthwhile and interesting, you increase the chances of your submission being passed around other readers really quickly, which can of course result in a lot of traffic to your website.

3. Back links.

Back links are the backbone of getting your pages listed high in the search engines. The more people link to your site naturally (i.e. without being paid or listing your site in some sort of link farm where the site linking to you is junk), then the better your rankings will be in the search engines. Not to mention the direct traffic that will come from the actual links from other sites too.

4. Collaboration.

Most people want to be the “one person wonder” or the sole entrepreneur in their business, which is fine. However, don’t underestimate the sheer power of teaming up with other well established websites directly and offering your content, help or other services in exchange for some exposure to your own website.

The classic “I’ll scratch your back if you scratch mine” effect comes into play here and trust me, it works like a charm providing you genuinely approach people to help them first.

There are of course, many other ways to start getting traffic to your site such as writing articles like this one, or getting involved with many of the Web 2.0 properties out there online today. The more social you become with your website at other people’s parties, the more people will come to your party when you come to tell them about it…just like real life isn’t it?

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Ways to Increase Page Views and get Targeted Traffic to Stay on Your Site

By Michelle Jayes in Website Traffic

You cannot build a successful internet based home business unless you are able to get targeted traffic to visit your website and stay on it long enough so that you can get your message across and act on it.

A websites’ level of success is related to the number of page views it gets each day. Page views are generated by unique visitors who surf onto your site and check it out in order to find the answer to information they are looking for on how to do something.

Enticing visitors to click through the pages of your website is a great way to keep them there and the more time they spend the more likely it is that they will get your message and take some action.

There are four easy steps you can use to increase page views:

1. Use proper highlighting and formatting.

The style and appearance of your site is very important. If your website has great sections of hard to digest text, people will surf away as quickly as they got there.

You can increase the length of time they spend on your site by highlighting all the keywords and phrases. White space is not something that you need to worry about as generally, highlighted text that has white space around it is more attractive to the human eye and makes for easier reading and scanning of the page.

2. Put a site map and article teasers onto your main page:

A site map makes it easier for visitors or search engines to navigate your website.

You can also increase page views by placing excerpts or teasers from other pages of your site onto your homepage and link each teaser to the relevant page. This will help to encourage visitors to click through to the next page. It is also an excellent idea to provide a site map to make it easier for people as well as search engine spiders to navigate your site.

3. Unique well written content is crucial to getting visitors to stay:

People are hungry for good quality information and this is one of their main motives for surfing the internet. Content is king when it comes to the internet more so than anywhere else. If your site is able to give them the information they require, they will be more than willing to check it out and more likely to bookmark your site for return visits and recommend it to other people. Your content is also more likely to get picked up by the search engines which will dramatically increase the number of people who visit your website.

4. Keep the copy short and simple

When it comes to website copy, short and simple is best. Give the information in short concise easy to read paragraphs. People have short attention spans on the internet. No one will read a thousand word articles. People generally tend to scan articles rather than read them. They will only read an article from start to finish if the style and content are so good that they can’t help but read everything.

Above are the four steps that you will need to implement in order to increase your page views and get people to stay on your website long enough to get your message across.

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